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OK, not many marketers have an opportunity to entertain 700 million fans and viewers all at once. But if you do find yourself in that position, isn't it nice to know VEE can make you look fabulous?

We worked with Timberline Productions and the NFL to design, develop and execute the half time show for Super Bowl XXVI. We crafted 5 truckloads of scenery that was installed by 200 technicians in 7 minutes. We produced instant skating rinks for Dorothy Hamill and Brian Boitano. We auditioned, coordinated and choreographed 1,500 dancers and drill team members for a dazzling 10 minute show. We got everything and everyone off the field and packed it away in time for the second half kick-off.

And then we had a beer.

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Sports

Client: The NFL

Agency: Timberline Productions

Services: Consultation, Concepts, Design, Fabrication, Technical Direction, Casting & Choreography


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